Beginning October 2015, merchants need to adopt the new chip and pin technology when accepting credit cards or risk absorbing liability for fraudulent transactions. We are here to help.

This October, fraud liability shifts from banks to merchants to better protect against fraudulent card use and data breaches. Watch to learn how EMV will impact your business and what you should do now to get ready. Find out what it means to your business.

What is EMV

EMV stands for Europay, MasterCard, Visa—named after the companies that created a global standard for credit and debit card acceptance. This standard is now adopted by all major brands including American Express and Discover/Diners Club. EMV credit and debit cards have a secure microchip on the front of the card. The microchip adds a new level of security, protecting sensitive cardholder information. During a payment transaction the embedded microchip works in concert with an EMV-enabled terminal to complete the transaction.

Why EMV

• Provide more secure credit card transactions
• Support contact, contactless, and mobile
• Reduce chargebacks

Special offer

*You will receive an Ingenico iCT220 terminal for FREE when you sign up for a new merchant account with service contract and are approved by 07/30/2015
**You can also choose a different terminal or PIN pad and we will apply up to $200 discount towards that product.